Craft & Tell a Change Story

Explain a change to speed progress & reduce stress

Have you ever been told to explain a change to your team and you didn't know where to start?

Or when you did explain the change your people didn't get it and resisted?

Sound familiar? Hi, I'm Shawn Callahan, the Founder of Anecdote International.

In this course, I will help you learn how to turn all that around.

  • Imagine your team hearing about the change and asking you a couple of clarifying questions.
  • Imagine overhearing a team member explaining the situation to a colleague by telling the change story.
  • Imagine the speed of the change.

Introducing ...

How to Explain a Change with a Change Story

A three-part video series to help you craft and tell a change story.
Explain a change with a change story

Course curriculum

    1. A message from your instructor - Shawn Callahan

    2. How to use this course

    1. What does good look like? And let's get started.

    2. Clarity Story Worksheets

    3. Test your learning

    4. Getting help and feedback

    1. Creating your first change story

    2. Test your learning

    3. Let's make it better; add moments

    4. How to end your change story

    5. One-on-one coaching

    1. Congrats! Here's what's next...

    2. Before you go...

About this course

  • $295.00
  • 13 lessons
  • 30 minutes of video
  • one-on-one coaching

Enroll now

Here's your chance to get your team on board with the latest change.

Bonus material

  • 1 on 1 coaching

    $300 value

    Get a 30-minute live coaching session on one change story. Practice how to tell it and get feedback that will give you a jumpstart to your newly acquired story skills.

  • Copy of 'Putting Stories to Work'

    $25 value

    This multi-award-winning book gives you all the material you need to build the habit of business storytelling.


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IBM logo
Mars logo
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Your Instructor

Shawn Callahan


Shawn Callahan is the author of the award-winning Putting Stories to Work: Mastering Business Storytelling and the Founder at Anecdote, the world’s largest business storytelling enterprise.

He started his career in technology with companies such as Oracle and IBM but realised, at the end of the day, it was the human factors that determined the success of any enterprise.

In 2004 Shawn founded Anecdote, a firm that helps leaders and sellers find and tell effective oral business stories. He works with Global 1,000 companies such as Shell, Danone, Microsoft, TESCO, Allianz and Bayer all around the world.

Anecdote licenses its business storytelling programs to companies that are delivered in 12 languages in over 22 countries.

Shawn is based in Melbourne, Australia and can be contacted at His LinkedIn is